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11	11	1. A complex of marketing activities aimed at stimulating sales to existing customers in the future.
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13	13	|(% style="width:280px" %)**[[User>>doc:Main.Using.MMP.Admin_panel.MMP_users.WebHome]]**|(% style="width:1210px" %)A natural person using any system, any software product, application. When using this term, as a rule, its clarification is given, for example, MMP User, Personal Account User, Mobile Application User.
14		-|(% style="width:280px" %)**Registration**|(% style="width:1210px" %)The process when the Customer transfers his/her data necessary to create a Member's profile in the Loyalty Program and activate a bonus card. Registration can be carried out by the LP Member independently (in the [[Personal Account>>doc:Main.Using.Personal_account.Typical_processes.Registration.WebHome]], [[Mobile Application>>doc:Main.Using.Mobile_application.Typical_processes.Registration.WebHome]] or [[Chatbot>>doc:Sandbox.Chatbot.Bot_typical_processes.Registration.WebHome]]) or with the help of the [[Call Center>>path:/xwiki/bin/view/Main/Using/Contact_center/Typical_processes/Registration_by_calling/]] Agent.
	14	+|(% style="width:280px" %)**Registration**|(% style="width:1210px" %)The process when the Customer transfers his/her data necessary to create a Member's profile in the Loyalty Program and activate a bonus card. Registration can be carried out by the LP Member independently (in the [[Personal Account>>doc:Main.Using.Personal_account.Typical_processes.Registration.WebHome]], [[Mobile Application>>doc:Main.Using.Mobile_application.Typical_processes.Registration.WebHome]] or [[Chatbot>>doc:Sandbox.Deleted_pages.Chatbot.Bot_typical_processes.Registration.WebHome]]) or with the help of the [[Call Center>>path:/xwiki/bin/view/Main/Using/Contact_center/Typical_processes/Registration_by_calling/]] Agent.
15	15	|(% style="width:280px" %)**Authorization**|(% style="width:1210px" %)(((
16	16	1. Authentication process of the LP Member's data entered by the Member in the authorization form when entering his/her profile in the Loyalty Program in the [[Personal Account>>doc:Main.Using.Personal_account.Typical_processes.Authorization.WebHome]], [[Mobile Application>>doc:Main.Using.Mobile_application.Typical_processes.Authorization.WebHome]] or [[Chatbot>>doc:Sandbox.Deleted_pages.Chatbot.Bot_typical_processes.Authorization.WebHome]].
17	17	1. Authentication process of the User's data in the MMP entered by him/her in the authorization form when entering his/her profile in the MMP.
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27	27	|(% style="width:280px" %)**[[Personal account>>doc:Main.Using.Personal_account.WebHome]]**|(% style="width:1210px" %)(((
28	28	1. An electronic customer portal allowing them to interact with the Loyalty Program. The Personal account is located on a separate second-third level domain, which is registered by the Client.
29	29	1. The section of the [[Mobile Application>>doc:Main.Using.Mobile_application.WebHome]] of the Loyalty Program, in which the Member of the LP can manage the data of his/her account in the Loyalty Program.
30		-1. The functionality of the [[Chatbot>>doc:Sandbox.Chatbot.WebHome]], which allows customers to use it to manage their account data in the Loyalty Program.
	30	+1. The functionality of the [[Chatbot>>doc:Sandbox.Deleted_pages.Chatbot.WebHome]], which allows customers to use it to manage their account data in the Loyalty Program.
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32	32	|(% style="width:280px" %)**[[Mobile application>>doc:Main.Using.Mobile_application.WebHome]]**|(% style="width:1210px" %)Software that allows customers to work with sections of the Personal Account of the Loyalty Program using mobile devices.
33	33	(% class="active" %)|(% colspan="2" style="text-align:center" %)**Partners**
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187	187	|(% style="width:280px" %)**[[Mailing>>doc:Main.Using.MMP.Communications.Mailings.WebHome]]**|(% style="width:1210px" %)Sending messages to the LP Members using various communication channels.
188	188	|(% style="width:280px" %)**Mailing method**|(% style="width:1210px" %)Method of sending messages to LP Members (for example, SMS, email, Chatbot, etc.).
189	189	|(% style="width:280px" %)**Mailing provider**|(% style="width:1210px" %)A company that provides sending messages to the LP Members using any communication channel (for example, [[SmsTraffic>>url:https://www.smstraffic.ru/]], [[Devino>>url:https://www.devinotele.com/]], etc.).
190		-|(% style="width:280px" %)**[[Regular tasks>>doc:Main.Using.MMP.Configurations.Regular_tasks.WebHome]]**|(% style="width:1210px" %)Actions performed by the system at a given frequency. Such actions can be aimed both at interacting with the LP Member to increase their level of loyalty (//[[Birthdays>>doc:Sandbox.Setting_of_regular_tasks_on_birthday.WebHome]]// - periodic congratulations of the LP Members on their birthday), and at automating processes in the system (//Participation in groups in social networks //- periodic checking of the presence of LP Members in LP Partner groups in social networks).
	190	+|(% style="width:280px" %)**[[Regular tasks>>doc:Main.Using.MMP.Configurations.Regular_tasks.WebHome]]**|(% style="width:1210px" %)Actions performed by the system at a given frequency. Such actions can be aimed both at interacting with the LP Member to increase their level of loyalty (//[[Birthdays>>doc:Sandbox.Deleted_pages.Setting_of_regular_tasks_on_birthday.WebHome]]// - periodic congratulations of the LP Members on their birthday), and at automating processes in the system (//Participation in groups in social networks //- periodic checking of the presence of LP Members in LP Partner groups in social networks).
191	191	(% class="active" %)|(% colspan="2" style="text-align:center; width:280px" %)**Advertisement**
192	192	|(% style="width:280px" %)**[[Advertisement>>doc:Sandbox.Advertisement.WebHome]]**|(% style="width:1210px" %)(((
193	193	Information about offers of the LP Partner configured in the MMP and displayed in the designated places of the Personal Account.