Loymax, 2025

<
From version < 11.1 >
edited by Анастасия Занина
on 18/04/2023 09:32
To version < 22.1
edited by Вера Ретьева
on 27/09/2023 01:11
Change comment: There is no comment for this version

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1 -XWiki.azanina
1 +XWiki.vretyeva
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1 -|(% style="border-color:white; width:311px" %)[[image:attach:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.PNG||alt="7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The history of the Loymax system began in 2011 with the idea of implementing a full coalition loyalty program (LP), uniting large retail chains from various business fields|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:attach:percent.png]]
1 +|(% style="border-color:white; width:311px" %)[[image:attach:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.PNG||alt="7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The Loymax system history began in 2011 with the idea of implementing a comprehensive coalition loyalty program (LP), uniting major retail chains from various business sectors.|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:attach:percent.png]]
2 2  |(% colspan="2" rowspan="1" style="border-color:white; width:1235px" %)(((
3 -The major objective of the development team was **creation a universal platform for the LP implementation in any business field**, whether it is a network of cafes, gas stations, pharmacies, DIY, FMCG or any other, taking into account the specifics of each of these areas.
3 +The major objective of the development team was **to create a universal platform for implementing the LP in any business sector**, whether it is a network of coffee shops, gas stations, pharmacies, DIY, FMCG or any other, considering the unique aspects of each.
4 4  
5 -Start of the first LP based on the Loymax platform took place in October 2012. The pilot project was a coalition LP with the participation of representatives of 12 different retail chains from various business fields, market leaders in Tomsk. By the end of 2013, more than 70% of Tomsk citizens became participants in this program.
5 +The first LP based on the Loymax platform was launchein October 2012. Representatives of 12 market-leading retail chains from various business sectors in Tomsk participated in a coalition LP for the pilot project. More than 70% of Tomsk residents became participants of this program by the end of 2013.
6 6  
7 -At the present time, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the market segment related to consumer products, while others share the market for banking services, sporting goods, the fashion industry, pharmacies and services in the food industry. More than 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software, as well as with all popular social networks and instant messengers, is implemented.
7 +Currently, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the consumer goods segment of the market, while others are involved in banking services, sports goods, fashion, pharmacy, and food industry services. Over 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software and with all popular social networks and instant messengers is implemented.
8 8  )))
9 9  
10 -[[image:attach:timeline.png||data-xwiki-image-style-alignment="center" height="528" width="1300"]]
10 +[[image:attach:timeline1.png||alt="timeline.png" data-xwiki-image-style-alignment="center" height="528" width="1300"]]
11 11  
12 12  (% style="text-align:center" %)
13 13  (((
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32 32  == [[Installation and configuring>>doc:Main.Installation_and_configuration.WebHome]] ==
33 33  )))
34 34  
35 -* How to install and configure the system?
36 -* How to create and configure a personal account?
37 -* How to build a mobile application?
35 +* How to install and configure the System?
36 +* How to create and configure a Personal Account?
37 +* How to build a Mobile App?
38 38  * How to configure interaction with social networks?
39 39  )))|(% style="border-color:white" %) |(% class="box" style="border-color:white" %)(((
40 40  (% style="text-align:center" %)
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43 43  )))
44 44  
45 45  * What is MMP and how to work with it?
46 -* For what purpose a personal account and a mobile application are need?
46 +* Why do I need a Personal Account and Mobile App?
47 47  * How to communicate with customers and how does the Support Service work?
48 48  * How to use social networks, chatbot, electronic and gift cards?
49 49  )))
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50 50  
51 51  (% style="text-align:center" %)
52 52  (((
53 -= =
53 += =
54 54  )))
55 55  
56 -
57 -(% style="text-align:center; width: auto" %)
56 +(% style="text-align:center; width:auto" %)
58 58  (((
59 59  = Loymax system modules =
59 +
60 +(% style="width:1617px" %)
61 +|(% rowspan="3" style="border-color:#ffffff; width:30%" %)(((
62 +(((
63 +[[image:attach:circle1.png||alt="1631868992319-755.png" data-xwiki-image-style-alignment="start"]]
64 +
65 +
60 60  )))
61 61  
62 -|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
63 63  (((
69 +
70 +)))
71 +)))|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
72 +(% class="box infomessage" %)
73 +(((
64 64  === [[Loymax Loyalty>>doc:.Loymax_Loyalty.WebHome]] ===
65 65  
66 -(% class="wikigeneratedid" id="H" %)
67 67  Processing discounts and bonus points, managing offers and marketing campaigns
68 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
77 +)))
78 +)))|(% style="border-color:#ffffff; width:35%" %)(((
79 +(% class="box infomessage" %)
69 69  (((
70 -=== [[Loymax CRM>>doc:.CRM.WebHome]] ===
81 +=== [[Loymax CRM + Call Center>>doc:.CRM.WebHome]] ===
71 71  
72 -(% class="wikigeneratedid" id="H-1" %)
73 -Unified customer base for segmentation and target audience formation
74 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
83 +Unified customer base for segmentation, hotline service for LP Members, Personal Account, Mobile App
84 +)))
85 +)))
86 +|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
87 +(% class="box infomessage" id="H-2" %)
75 75  (((
76 76  === [[Loymax BI>>doc:.BI.WebHome]] ===
77 77  
78 -(% class="wikigeneratedid" id="H-2" %)
79 79  Business analysis of customer information, building analytical reports
80 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
92 +)))
93 +)))|(% style="border-color:#ffffff; width:35%" %)(((
94 +(% class="box infomessage" id="H-2" %)
81 81  (((
82 82  === [[Loymax Smart Communications>>doc:.Smart_Communications.WebHome]] ===
83 83  
84 84  Smart customer communications
85 85  )))
86 -|(% colspan="8" style="border-color:white; text-align:center" %)(((
87 -===== Additional services: =====
88 88  )))
101 +|(% colspan="3" rowspan="1" style="border-color:#ffffff; width:1024px" %)(((
102 +(% class="box infomessage" %)
103 +(((
104 +=== Loymax ML ===
105 +
106 +Personalized promos for each customer via optimum communication channel
107 +)))
108 +)))
109 +)))
110 +
111 +
112 +(% style="text-align:center; width: auto" %)
113 +(((
114 += Additional services: =
115 +)))
116 +
89 89  |(% style="border-color:white; text-align:center" %)(% class="box" %)
90 90  (((
91 91  ===== [[Personal Account>>doc:.Additional_services.Personal_account.WebHome]] =====
92 92  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
93 93  (((
94 -===== [[Mobile Application>>doc:.Additional_services.Mobile_application.WebHome]] =====
122 +===== [[Mobile App>>doc:.Additional_services.Mobile_application.WebHome]] =====
95 95  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
96 96  (((
97 97  ===== [[Call Center>>doc:.Additional_services.Contact_center.WebHome]] =====
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103 103  ===== [[External Cards>>doc:.Additional_services.External_cards.WebHome]] =====
104 104  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
105 105  (((
106 -===== [[E-wallet>>doc:.Additional_services.Wallet.WebHome]] =====
134 +===== [[E-wallets>>doc:.Additional_services.Wallet.WebHome]] =====
107 107  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
108 108  (((
109 109  ===== [[Social Networks>>doc:.Additional_services.Social_networks1.WebHome]] =====
110 -)))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
111 -(((
112 -===== [[Chatbot>>doc:Sandbox.(Не используется) Чат-бот.WebHome]] =====
113 113  )))
114 114  
115 115  = Useful information: =
116 116  
117 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
118 -(% style="text-align:center" %)
119 -[[image:01.png||queryString="width=50&height=49" data-xwiki-image-style-alignment="center" height="49" width="50"]]
120 -)))|(% style="border-color:white; width:1410px" %)(((
142 +|(% style="border-color:white; text-align:center" %)[[image:attach:01.png||height="90" width="90"]]|(% style="border-color:white" %)(((
121 121  ===== [[Project Launch Scheme>>doc:.Start_scheme.WebHome]] =====
122 122  
123 123  Stages of launching an automated Loyalty Program based on Loymax processing
124 124  )))
125 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
126 -(% style="text-align:center" %)
127 -[[image:04.png||queryString="width=50&height=49" data-xwiki-image-style-alignment="center" height="49" width="50"]]
128 -)))|(% style="border-color:white; width:1410px" %)(((
147 +|(% style="border-color:white; text-align:center" %)[[image:attach:02.png||height="90" width="90"]]|(% style="border-color:white" %)(((
129 129  (((
130 -===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
149 +===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
131 131  )))
132 132  
133 133  (((
134 -We do not stand still, the system is constantly evolving in accordance with modern trends
153 +Security is a fundamental direction in the implementation of our software product
135 135  )))
136 136  )))
137 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
138 -(% style="text-align:center" %)
139 -[[image:02.png||queryString="width=50&height=50" data-xwiki-image-style-alignment="center" height="50" width="50"]]
140 -)))|(% style="border-color:white; width:1410px" %)(((
156 +|(% style="border-color:white; text-align:center" %)[[image:attach:04.png||height="90" width="90"]]|(% style="border-color:white" %)(((
141 141  (((
142 -===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
158 +===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
143 143  )))
144 144  
145 145  (((
146 -Security is a fundamental direction in the implementation of our software product.
162 +We do not stand still, the System is constantly evolving according to the latest trends
147 147  )))
148 148  )))
149 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
150 -(% style="text-align:center" %)
151 -[[image:08.png||queryString="width=50&height=49" data-xwiki-image-style-alignment="center" height="49" width="50"]]
152 -)))|(% style="border-color:white; width:1410px" %)(((
165 +|(% style="border-color:white; text-align:center" %)[[image:attach:08.png||height="90" width="90"]]|(% style="border-color:white" %)(((
153 153  ===== [[Loymax Dictionary>>doc:.Glossary.WebHome]] =====
154 154  
155 -List of terms and definitions used in the system
168 +List of terms and definitions used in the System
156 156  )))
170 +|(% style="border-color:white; text-align:center" %)[[image:attach:09.png||height="90" width="90"]]|(% style="border-color:white" %)(((
171 +===== [[News>>doc:.News.WebHome]] =====
157 157  
173 +Announcement of new articles and changes on the Loymax customer information portal
174 +)))
175 +|(% style="border-color:white; text-align:center" %)[[image:attach:13.png||height="90" width="90"]]|(% style="border-color:white" %)(((
176 +===== [[Service level agreement and technical support policies>>doc:.Service_and_Technical_Support_Agreement.WebHome]] =====
177 +)))
178 +|(% style="border-color:white; text-align:center" %)[[image:attach:heart.png||height="90" width="90"]]|(% style="border-color:white" %)(((
179 +===== [[CJM. How to improve customer experience?>>doc:.CRM.Member_lifecycle.CJM.WebHome]] =====
180 +
181 +Visualizing customer interaction with Loyalty Program: from interest to registration and loyalty cultivation
182 +)))
183 +
184 +(% class="box" %)
185 +(((
186 +**Read also:**
187 +
188 +* [[Ready-to-use integrations>>doc:.Used_integrations.WebHome]]
189 +* [[Technologies used>>doc:.Used_technologies.WebHome]]
190 +)))
191 +
158 158  (% style="text-align:center" %)
159 159  (((
160 -= Do you have any questions yet? =
194 += Any questions left? =
161 161  
162 -====== Go to our website [[www.loymax.ru>>https://loymax.ru/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
196 +====== Go to our website [[www.loymax.io>>https://loymax.io/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
163 163  )))
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212 +)))

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