Loymax, 2025

<
From version < 20.1 >
edited by Вера Ретьева
on 26/09/2023 06:56
To version < 7.1 >
edited by Не удалять пока TASK 222130
on 26/11/2020 12:49
>
Change comment: Rollback to version 5.15

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Title
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1 -1. General information
1 +1. General Information
Author
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1 -XWiki.vretyeva
1 +XWiki.ivahitova
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1 -|(% style="border-color:white; width:311px" %)[[image:attach:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.PNG||alt="7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The Loymax system history began in 2011 with the idea of implementing a comprehensive coalition loyalty program (LP), uniting major retail chains from various business sectors.|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:attach:percent.png]]
1 +|(% style="border-color:white; width:311px" %)[[image:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png||queryString="width=250&height=89" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The history of the Loymax system began in 2011 with the idea of implementing a full coalition loyalty program (LP), uniting large retail chains from various business fields|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:Sectors (En).png]]
2 2  |(% colspan="2" rowspan="1" style="border-color:white; width:1235px" %)(((
3 -The major objective of the development team was **to create a universal platform for implementing the LP in any business sector**, whether it is a network of coffee shops, gas stations, pharmacies, DIY, FMCG or any other, considering the unique aspects of each.
3 +The major objective of the development team was **creation a universal platform for the LP implementation in any business field**, whether it is a network of cafes, gas stations, pharmacies, DIY, FMCG or any other, taking into account the specifics of each of these areas.
4 4  
5 -The first LP based on the Loymax platform was launchein October 2012. Representatives of 12 market-leading retail chains from various business sectors in Tomsk participated in a coalition LP for the pilot project. More than 70% of Tomsk residents became participants of this program by the end of 2013.
5 +Start of the first LP based on the Loymax platform took place in October 2012. The pilot project was a coalition LP with the participation of representatives of 12 different retail chains from various business fields, market leaders in Tomsk. By the end of 2013, more than 70% of Tomsk citizens became participants in this program.
6 6  
7 -Currently, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the consumer goods segment of the market, while others are involved in banking services, sports goods, fashion, pharmacy, and food industry services. Over 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software and with all popular social networks and instant messengers is implemented.
7 +At the present time, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the market segment related to consumer products, while others share the market for banking services, sporting goods, the fashion industry, pharmacies and services in the food industry. More than 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software, as well as with all popular social networks and instant messengers, is implemented.
8 8  )))
9 9  
10 -[[image:attach:timeline1.png||alt="timeline.png" data-xwiki-image-style-alignment="center" height="528" width="1300"]]
11 -
12 12  (% style="text-align:center" %)
13 13  (((
14 14  = Would you like to automate your loyalty program? =
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32 32  == [[Installation and configuring>>doc:Main.Installation_and_configuration.WebHome]] ==
33 33  )))
34 34  
35 -* How to install and configure the System?
36 -* How to create and configure a Personal Account?
37 -* How to build a Mobile App?
33 +* How to install and configure the system?
34 +* How to create and configure a personal account?
35 +* How to build a mobile application?
38 38  * How to configure interaction with social networks?
39 39  )))|(% style="border-color:white" %) |(% class="box" style="border-color:white" %)(((
40 40  (% style="text-align:center" %)
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43 43  )))
44 44  
45 45  * What is MMP and how to work with it?
46 -* Why do I need a Personal Account and Mobile App?
47 -* How to communicate with customers and how does the Support Service work?
44 +* For what purpose a personal account and a mobile application are need?
45 +* How to communicate with customers and how does feedback work?
48 48  * How to use social networks, chatbot, electronic and gift cards?
49 49  )))
50 50  
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53 53  = =
54 54  )))
55 55  
56 -(% style="text-align:center; width:auto" %)
57 -(((
58 -= Loymax system modules =
59 59  
60 -(% style="width:1617px" %)
61 -|(% rowspan="3" style="border-color:#ffffff; width:30%" %)(((
55 +(% style="text-align:center; width: auto" %)
62 62  (((
63 -[[image:attach:circle1.png||alt="1631868992319-755.png" data-xwiki-image-style-alignment="start"]]
64 -
65 -
57 += Loymax system modules =
66 66  )))
67 67  
60 +|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
68 68  (((
69 -
70 -)))
71 -)))|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
72 -(% class="box infomessage" %)
73 -(((
74 74  === [[Loymax Loyalty>>doc:.Loymax_Loyalty.WebHome]] ===
75 75  
64 +(% class="wikigeneratedid" id="H" %)
76 76  Processing discounts and bonus points, managing offers and marketing campaigns
77 -)))
78 -)))|(% style="border-color:#ffffff; width:35%" %)(((
79 -(% class="box infomessage" %)
66 +)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
80 80  (((
81 -=== [[Loymax CRM + Call Center>>doc:.CRM.WebHome]] ===
68 +=== [[Loymax CRM>>doc:.CRM.WebHome]] ===
82 82  
83 -Unified customer base for segmentation, hotline service for LP Members, Personal Account, Mobile App
84 -)))
85 -)))
86 -|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
87 -(% class="box infomessage" id="H-2" %)
70 +(% class="wikigeneratedid" id="H-1" %)
71 +Unified customer base for segmentation and target audience formation
72 +)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
88 88  (((
89 89  === [[Loymax BI>>doc:.BI.WebHome]] ===
90 90  
76 +(% class="wikigeneratedid" id="H-2" %)
91 91  Business analysis of customer information, building analytical reports
92 -)))
93 -)))|(% style="border-color:#ffffff; width:35%" %)(((
94 -(% class="box infomessage" id="H-2" %)
78 +)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
95 95  (((
96 96  === [[Loymax Smart Communications>>doc:.Smart_Communications.WebHome]] ===
97 97  
98 98  Smart customer communications
99 99  )))
84 +|(% colspan="8" style="border-color:white; text-align:center" %)(((
85 +===== Additional services: =====
100 100  )))
101 -|(% colspan="3" rowspan="1" style="border-color:#ffffff; width:1024px" %)(((
102 -(% class="box infomessage" %)
103 -(((
104 -=== Loymax ML ===
105 -
106 -Personalized promos for each customer via optimum communication channel
107 -)))
108 -)))
109 -)))
110 -
111 -
112 -(% style="text-align:center; width: auto" %)
113 -(((
114 -= Additional services: =
115 -)))
116 -
117 117  |(% style="border-color:white; text-align:center" %)(% class="box" %)
118 118  (((
119 119  ===== [[Personal Account>>doc:.Additional_services.Personal_account.WebHome]] =====
120 120  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
121 121  (((
122 -===== [[Mobile App>>doc:.Additional_services.Mobile_application.WebHome]] =====
92 +===== [[Mobile Application>>doc:.Additional_services.Mobile_application.WebHome]] =====
123 123  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
124 124  (((
125 125  ===== [[Call Center>>doc:.Additional_services.Contact_center.WebHome]] =====
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131 131  ===== [[External Cards>>doc:.Additional_services.External_cards.WebHome]] =====
132 132  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
133 133  (((
134 -===== [[E-wallets>>doc:.Additional_services.Wallet.WebHome]] =====
104 +===== [[E-wallet>>doc:.Additional_services.Wallet.WebHome]] =====
135 135  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
136 136  (((
137 137  ===== [[Social Networks>>doc:.Additional_services.Social_networks1.WebHome]] =====
108 +)))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
109 +(((
110 +===== [[Chatbot>>doc:.Additional_services.Chatbot1.WebHome]] =====
138 138  )))
139 139  
140 140  = Useful information: =
141 141  
142 -|(% style="border-color:white; text-align:center" %)[[image:attach:01.png||height="90" width="90"]]|(% style="border-color:white" %)(((
115 +|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
116 +(% style="text-align:center" %)
117 +[[image:01.png||queryString="width=50&height=49" height="49" width="50"]]
118 +)))|(% style="border-color:white; width:1410px" %)(((
143 143  ===== [[Project Launch Scheme>>doc:.Start_scheme.WebHome]] =====
144 144  
145 145  Stages of launching an automated Loyalty Program based on Loymax processing
146 146  )))
147 -|(% style="border-color:white; text-align:center" %)[[image:attach:02.png||height="90" width="90"]]|(% style="border-color:white" %)(((
123 +|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
124 +(% style="text-align:center" %)
125 +[[image:04.png||queryString="width=50&height=49" height="49" width="50"]]
126 +)))|(% style="border-color:white; width:1410px" %)(((
148 148  (((
149 -===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
128 +===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
150 150  )))
151 151  
152 152  (((
153 -Security is a fundamental direction in the implementation of our software product
132 +We do not stand still, the system is constantly evolving in accordance with modern trends
154 154  )))
155 155  )))
156 -|(% style="border-color:white; text-align:center" %)[[image:attach:inf.png||height="90" width="90"]]|(% style="border-color:white" %)(((
157 -===== [[Training how to use Loymax system>>doc:.Education.WebHome]] =====
158 -
159 -Useful videos for staff training
160 -)))
161 -|(% style="border-color:white; text-align:center" %)[[image:attach:04.png||height="90" width="90"]]|(% style="border-color:white" %)(((
135 +|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
136 +(% style="text-align:center" %)
137 +[[image:02.png||queryString="width=50&height=50" height="50" width="50"]]
138 +)))|(% style="border-color:white; width:1410px" %)(((
162 162  (((
163 -===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
140 +===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
164 164  )))
165 165  
166 166  (((
167 -We do not stand still, the System is constantly evolving according to the latest trends
144 +Security is a fundamental direction in the implementation of our software product.
168 168  )))
169 169  )))
170 -|(% style="border-color:white; text-align:center" %)[[image:attach:08.png||height="90" width="90"]]|(% style="border-color:white" %)(((
147 +|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
148 +(% style="text-align:center" %)
149 +[[image:08.png||queryString="width=50&height=49" height="49" width="50"]]
150 +)))|(% style="border-color:white; width:1410px" %)(((
171 171  ===== [[Loymax Dictionary>>doc:.Glossary.WebHome]] =====
172 172  
173 -List of terms and definitions used in the System
153 +List of terms and definitions used in the system
174 174  )))
175 -|(% style="border-color:white; text-align:center" %)[[image:attach:09.png||height="90" width="90"]]|(% style="border-color:white" %)(((
176 -===== [[News>>doc:.News.WebHome]] =====
177 177  
178 -Announcement of new articles and changes on the Loymax customer information portal
179 -)))
180 -|(% style="border-color:white; text-align:center" %)[[image:attach:13.png||height="90" width="90"]]|(% style="border-color:white" %)(((
181 -===== [[Service level agreement and technical support policies>>doc:.Service_and_Technical_Support_Agreement.WebHome]] =====
182 -)))
183 -|(% style="border-color:white; text-align:center" %)[[image:attach:heart.png||height="90" width="90"]]|(% style="border-color:white" %)(((
184 -===== [[CJM. How to improve customer experience?>>doc:.CRM.Member_lifecycle.CJM.WebHome]] =====
185 -
186 -Visualizing customer interaction with Loyalty Program: from interest to registration and loyalty cultivation
187 -)))
188 -
189 -(% class="box" %)
190 -(((
191 -**Read also:**
192 -
193 -* [[Ready-to-use integrations>>doc:.Used_integrations.WebHome]]
194 -* [[Technologies used>>doc:.Used_technologies.WebHome]]
195 -)))
196 -
197 197  (% style="text-align:center" %)
198 198  (((
199 -= Any questions left? =
158 += Do you have any questions yet? =
200 200  
201 201  ====== Go to our website [[www.loymax.ru>>https://loymax.ru/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
202 202  )))

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