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Loymax, 2025
<
From version < 5.4 >
edited by ulysenko
on 26/05/2020 12:21
To version < 22.1
edited by Вера Ретьева
on 27/09/2023 01:11
Change comment: There is no comment for this version

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Author
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1 -XWiki.ulysenko
1 +XWiki.vretyeva
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1 -|(% style="border-color:white; width:311px" %)[[image:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png||queryString="width=250&height=89" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The history of the Loymax system began in 2011 with the idea of implementing a full coalition loyalty program (LP), uniting large retail chains from various business fields|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:Sectors (En).png]]
1 +|(% style="border-color:white; width:311px" %)[[image:attach:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.PNG||alt="7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The Loymax system history began in 2011 with the idea of implementing a comprehensive coalition loyalty program (LP), uniting major retail chains from various business sectors.|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:attach:percent.png]]
2 2  |(% colspan="2" rowspan="1" style="border-color:white; width:1235px" %)(((
3 -The prime objective of the development team was **creation a universal platform for the LP implementation in any business field**, whether it is a network of cafes, gas stations, pharmacies, DIY, FMCG or any other, taking into account the specifics of each of these areas.
3 +The major objective of the development team was **to create a universal platform for implementing the LP in any business sector**, whether it is a network of coffee shops, gas stations, pharmacies, DIY, FMCG or any other, considering the unique aspects of each.
4 4  
5 -Start of the first LP based on the Loymax platform took place in October 2012. The pilot project was a coalition LP with the participation of representatives of 12 different retail chains from various business fields, market leaders in Tomsk. By the end of 2013, more than 70% of Tomsk citizens became participants in this program.
5 +The first LP based on the Loymax platform was launched in October 2012. Representatives of 12 market-leading retail chains from various business sectors in Tomsk participated in a coalition LP for the pilot project. More than 70% of Tomsk residents became participants of this program by the end of 2013.
6 6  
7 -At the present time, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the market segment related to consumer products, while others share the market for banking services, sporting goods, the fashion industry, pharmacies and services in the food industry. More than 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software, as well as with all popular social networks and instant messengers, is implemented.
7 +Currently, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the consumer goods segment of the market, while others are involved in banking services, sports goods, fashion, pharmacy, and food industry services. Over 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software and with all popular social networks and instant messengers is implemented.
8 8  )))
9 9  
10 +[[image:attach:timeline1.png||alt="timeline.png" data-xwiki-image-style-alignment="center" height="528" width="1300"]]
11 +
10 10  (% style="text-align:center" %)
11 11  (((
12 12  = Would you like to automate your loyalty program? =
13 13  
14 -====== Explore the information provided in our encyclopedia: ======
16 +====== Read the information provided in our encyclopedia: ======
15 15  )))
16 16  
17 17  |(% class="box" style="border-color:white" %)(((
... ... @@ -30,9 +30,9 @@
30 30  == [[Installation and configuring>>doc:Main.Installation_and_configuration.WebHome]] ==
31 31  )))
32 32  
33 -* How to install and configure the system?
34 -* How to create and configure a personal account?
35 -* How to build a mobile application?
35 +* How to install and configure the System?
36 +* How to create and configure a Personal Account?
37 +* How to build a Mobile App?
36 36  * How to configure interaction with social networks?
37 37  )))|(% style="border-color:white" %) |(% class="box" style="border-color:white" %)(((
38 38  (% style="text-align:center" %)
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41 41  )))
42 42  
43 43  * What is MMP and how to work with it?
44 -* For what purpose a personal account and a mobile application are need?
45 -* How to communicate with customers and how does feedback work?
46 +* Why do I need a Personal Account and Mobile App?
47 +* How to communicate with customers and how does the Support Service work?
46 46  * How to use social networks, chatbot, electronic and gift cards?
47 47  )))
48 48  
... ... @@ -51,157 +51,160 @@
51 51  = =
52 52  )))
53 53  
54 -= Useful information: =
56 +(% style="text-align:center; width:auto" %)
57 +(((
58 += Loymax system modules =
55 55  
56 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
57 -(% style="text-align:center" %)
58 -[[image:05.png||height="48" width="50"]]
59 -)))|(% style="border-color:white; width:1410px" %)(((
60 -===== [[Information for implementation>>doc:Main.General_information.Start_scheme.Information_for_implementation.WebHome]] =====
60 +(% style="width:1617px" %)
61 +|(% rowspan="3" style="border-color:#ffffff; width:30%" %)(((
62 +(((
63 +[[image:attach:circle1.png||alt="1631868992319-755.png" data-xwiki-image-style-alignment="start"]]
61 61  
62 -Information necessary to start the implementation of the Partner into the Loymax system
65 +
63 63  )))
64 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
65 -(% style="text-align:center" %)
66 -[[image:03.png||queryString="width=50&height=49" height="49" width="50"]]
67 -)))|(% style="border-color:white; width:1410px" %)(((
68 -(((
69 -===== [[Customer life cycle>>doc:Main.General_information.CRM.Member_lifecycle.WebHome]] =====
70 -)))
71 71  
72 72  (((
73 -Stages of connecting a customer to an automated loyalty program
69 +
74 74  )))
75 -)))
76 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
77 -(% style="text-align:center" %)
78 -[[image:04.png||queryString="width=50&height=49" height="49" width="50"]]
79 -)))|(% style="border-color:white; width:1410px" %)(((
71 +)))|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
72 +(% class="box infomessage" %)
80 80  (((
81 -===== [[System update history>>doc:Main.General_information.Update_history.WebHome]] =====
82 -)))
74 +=== [[Loymax Loyalty>>doc:.Loymax_Loyalty.WebHome]] ===
83 83  
84 -(((
85 -We move on, and the system is constantly evolving in accordance with modern trends
76 +Processing discounts and bonus points, managing offers and marketing campaigns
86 86  )))
87 -)))
88 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
89 -(% style="text-align:center" %)
90 -[[image:02.png||queryString="width=50&height=50" height="50" width="50"]]
91 -)))|(% style="border-color:white; width:1410px" %)(((
78 +)))|(% style="border-color:#ffffff; width:35%" %)(((
79 +(% class="box infomessage" %)
92 92  (((
93 -===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
94 -)))
81 +=== [[Loymax CRM + Call Center>>doc:.CRM.WebHome]] ===
95 95  
96 -(((
97 -Security is a fundamental direction in the implementation of our software product
83 +Unified customer base for segmentation, hotline service for LP Members, Personal Account, Mobile App
98 98  )))
99 99  )))
100 -
101 -(% style="text-align:center; width: auto" %)
86 +|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
87 +(% class="box infomessage" id="H-2" %)
102 102  (((
103 -= Loymax system modules =
104 -)))
105 -
106 -|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
107 -(((
108 -=== [[Loymax Loyalty>>doc:.Loymax_Loyalty.WebHome]] ===
109 -
110 -(% class="wikigeneratedid" id="H" %)
111 -Processing of discounts and bonus points, managing offers and marketing campaigns
112 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
113 -(((
114 -=== [[Loymax CRM>>doc:.CRM.WebHome]] ===
115 -
116 -(% class="wikigeneratedid" id="H-1" %)
117 -Unified customer base for segmentation and target audience formation
118 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
119 -(((
120 120  === [[Loymax BI>>doc:.BI.WebHome]] ===
121 121  
122 -(% class="wikigeneratedid" id="H-2" %)
123 123  Business analysis of customer information, building analytical reports
124 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
92 +)))
93 +)))|(% style="border-color:#ffffff; width:35%" %)(((
94 +(% class="box infomessage" id="H-2" %)
125 125  (((
126 126  === [[Loymax Smart Communications>>doc:.Smart_Communications.WebHome]] ===
127 127  
128 128  Smart customer communications
129 129  )))
130 -|(% colspan="8" style="border-color:white; text-align:center" %)(((
131 -===== Additional services: =====
132 132  )))
101 +|(% colspan="3" rowspan="1" style="border-color:#ffffff; width:1024px" %)(((
102 +(% class="box infomessage" %)
103 +(((
104 +=== Loymax ML ===
105 +
106 +Personalized promos for each customer via optimum communication channel
107 +)))
108 +)))
109 +)))
110 +
111 +
112 +(% style="text-align:center; width: auto" %)
113 +(((
114 += Additional services: =
115 +)))
116 +
133 133  |(% style="border-color:white; text-align:center" %)(% class="box" %)
134 134  (((
135 -===== [[Личный кабинет>>doc:.Additional_services.Personal_account.WebHome]] =====
119 +===== [[Personal Account>>doc:.Additional_services.Personal_account.WebHome]] =====
136 136  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
137 137  (((
138 -===== [[Мобильное приложение>>doc:.Additional_services.Mobile_application.WebHome]] =====
122 +===== [[Mobile App>>doc:.Additional_services.Mobile_application.WebHome]] =====
139 139  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
140 140  (((
141 -===== [[Контакт-центр>>doc:.Additional_services.Contact_center.WebHome]] =====
125 +===== [[Call Center>>doc:.Additional_services.Contact_center.WebHome]] =====
142 142  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
143 143  (((
144 -===== [[Закрытые клубы>>doc:.Additional_services.Private_clubs.WebHome]] =====
128 +===== [[Private Clubs>>doc:.Additional_services.Private_clubs.WebHome]] =====
145 145  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
146 146  (((
147 -===== [[Внешние карты>>doc:.Additional_services.External_cards.WebHome]] =====
131 +===== [[External Cards>>doc:.Additional_services.External_cards.WebHome]] =====
148 148  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
149 149  (((
150 -===== [[Электронные кошельки>>doc:.Additional_services.Wallet.WebHome]] =====
134 +===== [[E-wallets>>doc:.Additional_services.Wallet.WebHome]] =====
151 151  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
152 152  (((
153 -===== [[Социальные сети>>doc:.Additional_services.Social_networks1.WebHome]] =====
154 -)))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
155 -(((
156 -===== [[Чат-бот>>doc:.Additional_services.Chatbot1.WebHome]] =====
137 +===== [[Social Networks>>doc:.Additional_services.Social_networks1.WebHome]] =====
157 157  )))
158 158  
159 159  = Useful information: =
160 160  
161 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
162 -(% style="text-align:center" %)
163 -[[image:01.png||queryString="width=50&height=49" height="49" width="50"]]
164 -)))|(% style="border-color:white; width:1410px" %)(((
142 +|(% style="border-color:white; text-align:center" %)[[image:attach:01.png||height="90" width="90"]]|(% style="border-color:white" %)(((
165 165  ===== [[Project Launch Scheme>>doc:.Start_scheme.WebHome]] =====
166 166  
167 167  Stages of launching an automated Loyalty Program based on Loymax processing
168 168  )))
169 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
170 -(% style="text-align:center" %)
171 -[[image:04.png||queryString="width=50&height=49" height="49" width="50"]]
172 -)))|(% style="border-color:white; width:1410px" %)(((
147 +|(% style="border-color:white; text-align:center" %)[[image:attach:02.png||height="90" width="90"]]|(% style="border-color:white" %)(((
173 173  (((
174 -===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
149 +===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
175 175  )))
176 176  
177 177  (((
178 -We do not stand still, the system is constantly evolving in accordance with modern trends
153 +Security is a fundamental direction in the implementation of our software product
179 179  )))
180 180  )))
181 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
182 -(% style="text-align:center" %)
183 -[[image:02.png||queryString="width=50&height=50" height="50" width="50"]]
184 -)))|(% style="border-color:white; width:1410px" %)(((
156 +|(% style="border-color:white; text-align:center" %)[[image:attach:04.png||height="90" width="90"]]|(% style="border-color:white" %)(((
185 185  (((
186 -===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
158 +===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
187 187  )))
188 188  
189 189  (((
190 -Security is a fundamental direction in the implementation of our software product.
162 +We do not stand still, the System is constantly evolving according to the latest trends
191 191  )))
192 192  )))
193 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
194 -(% style="text-align:center" %)
195 -[[image:08.png||queryString="width=50&height=49" height="49" width="50"]]
196 -)))|(% style="border-color:white; width:1410px" %)(((
165 +|(% style="border-color:white; text-align:center" %)[[image:attach:08.png||height="90" width="90"]]|(% style="border-color:white" %)(((
197 197  ===== [[Loymax Dictionary>>doc:.Glossary.WebHome]] =====
198 198  
199 -List of terms and definitions used in the system
168 +List of terms and definitions used in the System
200 200  )))
170 +|(% style="border-color:white; text-align:center" %)[[image:attach:09.png||height="90" width="90"]]|(% style="border-color:white" %)(((
171 +===== [[News>>doc:.News.WebHome]] =====
201 201  
173 +Announcement of new articles and changes on the Loymax customer information portal
174 +)))
175 +|(% style="border-color:white; text-align:center" %)[[image:attach:13.png||height="90" width="90"]]|(% style="border-color:white" %)(((
176 +===== [[Service level agreement and technical support policies>>doc:.Service_and_Technical_Support_Agreement.WebHome]] =====
177 +)))
178 +|(% style="border-color:white; text-align:center" %)[[image:attach:heart.png||height="90" width="90"]]|(% style="border-color:white" %)(((
179 +===== [[CJM. How to improve customer experience?>>doc:.CRM.Member_lifecycle.CJM.WebHome]] =====
180 +
181 +Visualizing customer interaction with Loyalty Program: from interest to registration and loyalty cultivation
182 +)))
183 +
184 +(% class="box" %)
185 +(((
186 +**Read also:**
187 +
188 +* [[Ready-to-use integrations>>doc:.Used_integrations.WebHome]]
189 +* [[Technologies used>>doc:.Used_technologies.WebHome]]
190 +)))
191 +
202 202  (% style="text-align:center" %)
203 203  (((
204 -= Do you have any questions yet? =
194 += Any questions left? =
205 205  
206 -====== Go to our website [[www.loymax.ru>>https://loymax.ru/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
196 +====== Go to our website [[www.loymax.io>>https://loymax.io/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
207 207  )))
198 +
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210 +(((
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212 +)))
Created 30/09/2019 05:32
Last edited 27/09/2023 01:11

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