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Loymax, 2025
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From version < 6.1 >
edited by Не удалять пока TASK 222130
on 26/11/2020 12:49
To version < 19.1 >
edited by Вера Ретьева
on 30/08/2023 10:20
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Title
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1 -1. General Information
1 +1. General information
Author
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1 -XWiki.ivahitova
1 +XWiki.vretyeva
Content
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1 -|(% style="border-color:white" %)[[image:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png|(% class="lead" style="border-color:white; text-align:center" %)The history of the Loymax system began in 2011 with the idea of implementing a full coalition loyalty program (LP), uniting large retail chains from various business fields|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap" %)[[image:Sectors (En).png]]
2 -|(% colspan="2" rowspan="1" style="border-color:white" %)(((
3 -The major objective of the development team was **creation a universal platform for the LP implementation in any business field**, whether it is a network of cafes, gas stations, pharmacies, DIY, FMCG or any other, taking into account the specifics of each of these areas.
1 +|(% style="border-color:white; width:311px" %)[[image:attach:7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.PNG||alt="7b47a0e5-0261-4cc2-98f8-e792f6ed3e04.png" height="89" width="250"]]|(% class="lead" style="border-color:white; text-align:center; width:844px" %)The Loymax system history began in 2011 with the idea of implementing a comprehensive coalition loyalty program (LP), uniting major retail chains from various business sectors.|(% class="lead" rowspan="2" style="border-color:white; text-align:center; vertical-align:middle; white-space:nowrap; width:649px" %)[[image:attach:percent.png]]
2 +|(% colspan="2" rowspan="1" style="border-color:white; width:1235px" %)(((
3 +The major objective of the development team was **to create a universal platform for implementing the LP in any business sector**, whether it is a network of coffee shops, gas stations, pharmacies, DIY, FMCG or any other, considering the unique aspects of each.
4 4  
5 -Start of the first LP based on the Loymax platform took place in October 2012. The pilot project was a coalition LP with the participation of representatives of 12 different retail chains from various business fields, market leaders in Tomsk. By the end of 2013, more than 70% of Tomsk citizens became participants in this program.
5 +The first LP based on the Loymax platform was launched in October 2012. Representatives of 12 market-leading retail chains from various business sectors in Tomsk participated in a coalition LP for the pilot project. More than 70% of Tomsk residents became participants of this program by the end of 2013.
6 6  
7 -At the present time, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the market segment related to consumer products, while others share the market for banking services, sporting goods, the fashion industry, pharmacies and services in the food industry. More than 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software, as well as with all popular social networks and instant messengers, is implemented.
7 +Currently, the company has more than 40 partners in 17 regions of Russia and neighboring countries. More than half of the partners represent the consumer goods segment of the market, while others are involved in banking services, sports goods, fashion, pharmacy, and food industry services. Over 400 marketing campaign mechanics are implemented on the basis of the Loymax system, more than 40 pre-configured analytical reports are generated, integration with 11 types of cash register software and with all popular social networks and instant messengers is implemented.
8 8  )))
9 9  
10 +[[image:attach:timeline1.png||alt="timeline.png" data-xwiki-image-style-alignment="center" height="528" width="1300"]]
11 +
10 10  (% style="text-align:center" %)
11 11  (((
12 12  = Would you like to automate your loyalty program? =
... ... @@ -30,9 +30,9 @@
30 30  == [[Installation and configuring>>doc:Main.Installation_and_configuration.WebHome]] ==
31 31  )))
32 32  
33 -* How to install and configure the system?
34 -* How to create and configure a personal account?
35 -* How to build a mobile application?
35 +* How to install and configure the System?
36 +* How to create and configure a Personal Account?
37 +* How to build a Mobile App?
36 36  * How to configure interaction with social networks?
37 37  )))|(% style="border-color:white" %) |(% class="box" style="border-color:white" %)(((
38 38  (% style="text-align:center" %)
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41 41  )))
42 42  
43 43  * What is MMP and how to work with it?
44 -* For what purpose a personal account and a mobile application are need?
45 -* How to communicate with customers and how does feedback work?
46 +* Why do I need a Personal Account and Mobile App?
47 +* How to communicate with customers and how does the Support Service work?
46 46  * How to use social networks, chatbot, electronic and gift cards?
47 47  )))
48 48  
... ... @@ -51,45 +51,73 @@
51 51  = =
52 52  )))
53 53  
54 -
55 -(% style="text-align:center; width: auto" %)
56 +(% style="text-align:center; width:auto" %)
56 56  (((
57 57  = Loymax system modules =
59 +
60 +(% style="width:1617px" %)
61 +|(% rowspan="3" style="border-color:#ffffff; width:30%" %)(((
62 +(((
63 +[[image:attach:circle1.png||alt="1631868992319-755.png" data-xwiki-image-style-alignment="start"]]
64 +
65 +
58 58  )))
59 59  
60 -|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
61 61  (((
69 +
70 +)))
71 +)))|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
72 +(% class="box infomessage" %)
73 +(((
62 62  === [[Loymax Loyalty>>doc:.Loymax_Loyalty.WebHome]] ===
63 63  
64 -(% class="wikigeneratedid" id="H" %)
65 65  Processing discounts and bonus points, managing offers and marketing campaigns
66 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
77 +)))
78 +)))|(% style="border-color:#ffffff; width:35%" %)(((
79 +(% class="box infomessage" %)
67 67  (((
68 -=== [[Loymax CRM>>doc:.CRM.WebHome]] ===
81 +=== [[Loymax CRM + Call Center>>doc:.CRM.WebHome]] ===
69 69  
70 -(% class="wikigeneratedid" id="H-1" %)
71 -Unified customer base for segmentation and target audience formation
72 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
83 +Unified customer base for segmentation, hotline service for LP Members, Personal Account, Mobile App
84 +)))
85 +)))
86 +|(% colspan="2" rowspan="1" style="border-color:#ffffff; width:35%" %)(((
87 +(% class="box infomessage" id="H-2" %)
73 73  (((
74 74  === [[Loymax BI>>doc:.BI.WebHome]] ===
75 75  
76 -(% class="wikigeneratedid" id="H-2" %)
77 77  Business analysis of customer information, building analytical reports
78 -)))|(% colspan="2" rowspan="1" style="border-color:white; text-align:center; width:25%" %)(% class="box infomessage" %)
92 +)))
93 +)))|(% style="border-color:#ffffff; width:35%" %)(((
94 +(% class="box infomessage" id="H-2" %)
79 79  (((
80 80  === [[Loymax Smart Communications>>doc:.Smart_Communications.WebHome]] ===
81 81  
82 82  Smart customer communications
83 83  )))
84 -|(% colspan="8" style="border-color:white; text-align:center" %)(((
85 -===== Additional services: =====
86 86  )))
101 +|(% colspan="3" rowspan="1" style="border-color:#ffffff; width:1024px" %)(((
102 +(% class="box infomessage" %)
103 +(((
104 +=== Loymax ML ===
105 +
106 +Personalized promos for each customer via optimum communication channel
107 +)))
108 +)))
109 +)))
110 +
111 +
112 +(% style="text-align:center; width: auto" %)
113 +(((
114 += Additional services: =
115 +)))
116 +
87 87  |(% style="border-color:white; text-align:center" %)(% class="box" %)
88 88  (((
89 89  ===== [[Personal Account>>doc:.Additional_services.Personal_account.WebHome]] =====
90 90  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
91 91  (((
92 -===== [[Mobile Application>>doc:.Additional_services.Mobile_application.WebHome]] =====
122 +===== [[Mobile App>>doc:.Additional_services.Mobile_application.WebHome]] =====
93 93  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
94 94  (((
95 95  ===== [[Call Center>>doc:.Additional_services.Contact_center.WebHome]] =====
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101 101  ===== [[External Cards>>doc:.Additional_services.External_cards.WebHome]] =====
102 102  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
103 103  (((
104 -===== [[E-wallet>>doc:.Additional_services.Wallet.WebHome]] =====
134 +===== [[E-wallets>>doc:.Additional_services.Wallet.WebHome]] =====
105 105  )))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
106 106  (((
107 107  ===== [[Social Networks>>doc:.Additional_services.Social_networks1.WebHome]] =====
108 -)))|(% style="border-color:white; text-align:center; width:12%" %)(% class="box" %)
109 -(((
110 -===== [[Chatbot>>doc:.Additional_services.Chatbot1.WebHome]] =====
111 111  )))
112 112  
113 113  = Useful information: =
114 114  
115 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
116 -(% style="text-align:center" %)
117 -[[image:01.png||queryString="width=50&height=49" height="49" width="50"]]
118 -)))|(% style="border-color:white; width:1410px" %)(((
142 +|(% style="border-color:white; text-align:center" %)[[image:attach:01.png||height="90" width="90"]]|(% style="border-color:white" %)(((
119 119  ===== [[Project Launch Scheme>>doc:.Start_scheme.WebHome]] =====
120 120  
121 121  Stages of launching an automated Loyalty Program based on Loymax processing
122 122  )))
123 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
124 -(% style="text-align:center" %)
125 -[[image:04.png||queryString="width=50&height=49" height="49" width="50"]]
126 -)))|(% style="border-color:white; width:1410px" %)(((
147 +|(% style="border-color:white; text-align:center" %)[[image:attach:02.png||height="90" width="90"]]|(% style="border-color:white" %)(((
127 127  (((
128 -===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
149 +===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
129 129  )))
130 130  
131 131  (((
132 -We do not stand still, the system is constantly evolving in accordance with modern trends
153 +Security is a fundamental direction in the implementation of our software product
133 133  )))
134 134  )))
135 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
136 -(% style="text-align:center" %)
137 -[[image:02.png||queryString="width=50&height=50" height="50" width="50"]]
138 -)))|(% style="border-color:white; width:1410px" %)(((
156 +|(% style="border-color:white; text-align:center" %)[[image:attach:inf.png||height="90" width="90"]]|(% style="border-color:white" %)(((
157 +===== [[Training how to use Loymax system>>doc:.Education.WebHome]] =====
158 +
159 +Useful videos for staff training
160 +)))
161 +|(% style="border-color:white; text-align:center" %)[[image:attach:04.png||height="90" width="90"]]|(% style="border-color:white" %)(((
139 139  (((
140 -===== [[Information Security>>doc:Main.General_information.Information_security.WebHome]] =====
163 +===== [[System Update History>>doc:Main.General_information.Update_history.WebHome]] =====
141 141  )))
142 142  
143 143  (((
144 -Security is a fundamental direction in the implementation of our software product.
167 +We do not stand still, the System is constantly evolving according to the latest trends
145 145  )))
146 146  )))
147 -|(% style="border-color:white; vertical-align:middle; width:82px" %)(((
148 -(% style="text-align:center" %)
149 -[[image:08.png||queryString="width=50&height=49" height="49" width="50"]]
150 -)))|(% style="border-color:white; width:1410px" %)(((
170 +|(% style="border-color:white; text-align:center" %)[[image:attach:08.png||height="90" width="90"]]|(% style="border-color:white" %)(((
151 151  ===== [[Loymax Dictionary>>doc:.Glossary.WebHome]] =====
152 152  
153 -List of terms and definitions used in the system
173 +List of terms and definitions used in the System
154 154  )))
175 +|(% style="border-color:white; text-align:center" %)[[image:attach:09.png||height="90" width="90"]]|(% style="border-color:white" %)(((
176 +===== [[News>>doc:.News.WebHome]] =====
155 155  
178 +Announcement of new articles and changes on the Loymax customer information portal
179 +)))
180 +|(% style="border-color:white; text-align:center" %)[[image:attach:YouTube_.png||height="90" width="90"]]|(% style="border-color:white" %)(((
181 +===== [[Loymax youtube channel>>https://www.youtube.com/channel/UCAk84APdjQy5gJW-y-FgkFw/featured]] =====
182 +
183 +Useful videos on modules, setting up offers and more
184 +)))
185 +|(% style="border-color:white; text-align:center" %)[[image:attach:13.png||height="90" width="90"]]|(% style="border-color:white" %)(((
186 +===== [[Service level agreement and technical support policies>>doc:.Service_and_Technical_Support_Agreement.WebHome]] =====
187 +)))
188 +|(% style="border-color:white; text-align:center" %)[[image:attach:heart.png||height="90" width="90"]]|(% style="border-color:white" %)(((
189 +===== [[CJM. How to improve customer experience?>>doc:.CRM.Member_lifecycle.CJM.WebHome]] =====
190 +
191 +Visualizing customer interaction with Loyalty Program: from interest to registration and loyalty cultivation
192 +)))
193 +
194 +(% class="box" %)
195 +(((
196 +**Read also:**
197 +
198 +* [[Ready-to-use integrations>>doc:.Used_integrations.WebHome]]
199 +* [[Technologies used>>doc:.Used_technologies.WebHome]]
200 +)))
201 +
156 156  (% style="text-align:center" %)
157 157  (((
158 -= Do you have any questions yet? =
204 += Any questions left? =
159 159  
160 160  ====== Go to our website [[www.loymax.ru>>https://loymax.ru/]] or contact [[technical support>>mailto:support@loymax.ru]] ======
161 161  )))
Created 30/09/2019 05:32
Last edited 27/09/2023 01:11

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